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What Is BharatPe’s New UPI TPAP Feature and How Does It Work
BharatPe is a well-known name in India's fintech landscape, traditionally supporting merchants
with seamless payment acceptance. But in 2024, BharatPe took a bold step by launching its new UPI TPAP feature and rebranding its "postpe" consumer app simply as Post Pe. This move marks BharatPe's entry into consumer payments, expanding its reach beyond merchants to everyday users for all kinds of UPI transactions.
- What Is the Post Pe App and UPI TPAP Feature
- How Post Pe Differs From the BharatPe Merchant App
- How To Use the BharatPe Dashboard and Login
- How Does Post Pe Work? Step-by-Step
- Why Post Pe’s UPI TPAP Feature Matters
- How Post Pe Compares With Other UPI Payment Apps
- How Gonukkad Boosts Local Businesses with Business Promotion Services
- Conclusion
- FAQs
In this blog, we'll explore what the Post Pe UPI TPAP feature is, how it works, and how it stacks up against other popular UPI apps. Additionally, we will cover how Gonukkad supports local businesses with their services like GMB optimization, IVR, local SEO, and targeted ads, helping Indian businesses grow their online visibility and sales.
Key Takeaways
- Post Pe is BharatPe's new consumer-focused UPI app, rebranded from Postpe.
- UPI TPAP feature lets users create their own UPI IDs with the extension @bpunity.
- Post Pe supports a range of payments: send money, pay merchants, pay bills, and recharge.
- BharatPe also maintains a separate merchant app with payment acceptance and loan features.
- Gonukkad helps local businesses amplify their reach through professional digital marketing.
What Is the Post Pe App and UPI TPAP Feature
The Post Pe app is BharatPe's newly rebranded consumer app focusing on digital payments through a UPI TPAP model. TPAP stands for Third Party Application Provider — a UPI feature allowing banks and fintech platforms to offer UPI services directly to users via their own apps.
Through Post Pe, users can:
- Create a unique UPI ID ending with @bpunity.
- Send and receive money instantly to other UPI IDs, bank accounts, or merchants.
- Pay a wide variety of utility bills such as electricity, DTH, gas, insurance, postpaid mobile bills, and more.
- Buy discounted gift vouchers across categories like electronics, travel, fashion, and food.
- Use a unique UPI Lite feature that allows transactions up to ₹500 without entering a PIN, providing comfort and speed.
- This evolution allows BharatPe to directly compete with apps like Google Pay and PhonePe in the consumer digital payment space.
How Post Pe Differs From the BharatPe Merchant App
| Feature | Post Pe (Consumer App) | BharatPe Merchant App |
|---|---|---|
| Target Users | General consumers using UPI for personal payments | Merchants and business owners |
| Payment Acceptance | Send and receive via UPI, pay bills, buy vouchers | Accept QR, Card, UPI, Tap & Pay from customers |
| UPI ID Creation | Yes, with @bpunity extension | N/A |
| Loan Services | Personal credit and offers | Business loans and overdraft facilities |
| App Availability | Android (Apple coming soon) | Android and iOS |
| Special Features | UPI Lite, Bill payments, Gift vouchers | BharatSwipe POS, Merchant Dashboard |
How To Use the BharatPe Dashboard and Login
For merchants, BharatPe provides a detailed dashboard accessible via
https://enterprise.bharatpe.in or through the BharatPe merchant app. Here you can:
- Track daily transactions
- Monitor wallet and bank settlements
- Manage loans and repayments
- View customer payments and QR scans
- Download statements and reports
To log in:
- Install the BharatPe merchant app or visit the dashboard.
- Enter your registered mobile number.
- Verify via OTP.
- Access your account with full features.
Post Pe users log in similarly via the Post Pe app by verifying their mobile number and setting up their UPI PIN.
How Does Post Pe Work? Step-by-Step
Download the Post Pe app from the Google Play Store (available for Android, iOS coming soon).
- Sign up using your mobile number.
- Create your UPI ID with the @bpunity extension.
- Link your bank account securely.
- Start sending money, paying bills, or buying gift vouchers.
- Use UPI Lite for quick payments up to ₹500 without PIN entry.
Why Post Pe’s UPI TPAP Feature Matters
- It allows BharatPe, traditionally a merchant-focused fintech, to tap into the massive consumer market directly.
- Helps BharatPe unify consumer and merchant payments under a single trusted brand.
- Increases financial inclusion across India by bringing simple, secure, and feature-rich UPI payments to millions.
- Encourages seamless payments to BharatPe-supported merchants and beyond.
How Post Pe Compares With Other UPI Payment Apps
| Feature | Post Pe | Google Pay | PhonePe |
|---|---|---|---|
| UPI TPAP Supported | Yes | Yes | Yes |
| Unique UPI ID Extension | @bpunity | @oksbi/@okhdfc etc. | @ybl/@okaxis etc. |
| UPI Lite Support | Yes | No | No |
| Bill Payment Categories | Extensive | Extensive | Extensive |
| Gift Voucher Marketplace | Yes | Limited | Limited |
| Credit/Loan Integration | Yes (Personal & Business) | No | Partial |
| Merchant QR Compatibility | Supports multiple QR apps | Supports multiple QR apps | Supports multiple QR apps |
How Gonukkad Boosts Local Businesses with Business Promotion Services
For Indian entrepreneurs trying to go digital, platforms like Gonukkad make life easier. Gonukkad provides:
- Google My Business optimisation
- IVR automation for customer calls
- Local SEO improvement
- Meta or Google Ads setup and management
- Review management for better GMB visibility
- Dedicated account management services
These services help small businesses appear in searches, get better ratings, and handle calls smartly.
Conclusion
With the launch of Post Pe and its new UPI TPAP feature, BharatPe is set to revolutionize how Indians make digital payments both as consumers and merchants. The unified ecosystem simplifies transactions, offers innovative payment features like UPI Lite, and supports financial inclusion across the country. For business owners, getting optimized online marketing with Gonukkad unlocks the door to more customers and sustained growth.
FAQs
Q. What is Post Pe, and how is it related to BharatPe?
A. Post Pe is the rebranded consumer app of BharatPe, offering UPI payments, bill payments, and gift vouchers to everyday users.
Q. How do I create a UPI ID on the Post Pe app?
A. You can create a UPI ID with the extension @bpunity by signing up and linking your bank account.
Q. Is Post Pe available on iOS devices?
A. Currently available on Android; iOS version is planned to launch soon.
Q. Can I manage both personal and business payments using BharatPe apps?
A. Yes, use Post Pe for consumer payments and the BharatPe merchant app for business transactions.
Q. How does Gonukkad help businesses using BharatPe services?
A. Gonukkad helps businesses get found online, run ads, manage calls via IVR, and improve customer reviews for growth.
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